In Alphabetical Order recently held an event titled “IZIPOOLGROUND” at Artotel Beach Club, Sanur, Bali. Aimed to raise and create awareness, the event – through a fun array of activities for the attendees -immersed in the summer vibe with sunny beaches, floaties, and poolside entertainment.
As IZIPIZI’s official Indonesian distributor, In Alphabetical Order (IAO) continues to raise awareness of the Parisian sunglasses with positive and upbeat spirit to the Indonesian market while maintaining the alignment with IZIPIZI’s main agenda. This summer, it is aimed to celebrate the collaboration between IZIPIZI and Sunnylife. From this collaboration comes the first sunglasses-shaped tandem floats created based on IZIPIZI’s iconic #C model sunglasses that embody the brands perfectly.
With “IZIPOOLGROUND” as the main theme, the event held by IAO had the main objectives to create and raise continuous awareness of IZIPIZI as ready-to-wear, inclusive eyeglasses that were presented in colorful summer schemes and supporting IZIPIZI X Sunnylife through event activation. Located in Bali’s Artotel Beach Club, one of the retailers of IZIPIZI in Bali, the event started in the afternoon until the sunset at the Sanur beach.
Attendees were greeted by the colorful IZIPIZI glasses during registration that lifted the euphoria of “IZIPOOLGROUND” event. The sunglasses-shaped floaties, that come in bright summer colors of yellow and pink, were available for the attendees to experience both in the pool and the beach. Keeping the objectives in mind, “IZIPOOLGROUND” was aimed for young people as well as families of children.
With canapes, photo corner, and fun games, the activities reflected the image IAO targeted to project to the attendees. Closing the event with music, the host announced the winners of the games that entitled to winning the IZIPIZI sunglasses. Staying true to the core of IZIPIZI glasses that put a smile on faces, “IZIPOOLGROUND” successfully delivered this belief to the attendees.